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151123_Ikon-184 Quick Business Tip – In the Zone

Remember the days when you were on top of the world whilst running your business? How do you bottle that up and repeat it? You must think of the environment. What was the environment that you were in that made that possible? More importantly, what is the ideal environment that you need to create to […]


Posted on: April 28, 2016


151123_Ikon-217 Quick Business Tip – Who is your competition?

Do you really know your competition? What is the genuine size of your market that you compete in? Do you or should you really care? The important thing to know is that whatever the answers are, the main thing you must focus on is giving the best service you can possibly achieve and the market […]


Posted on: April 8, 2016


151123_Ikon-281 Quick Business Tip – Sports and businesses run the same.

Professional sports these days are run no differently to any business you may think of. Administration is structured the same. However, the less likely analogy is regarding the playing management. Let’s have a look at it now. How does this apply to the small business out there. Let’s compare an AFL, ALeague or NRL club […]


Posted on: March 31, 2016


151123_Ikon-21 Quick Business Tip – Conspiracy against the business owner.

Conspiracy against the small business owner happens all the time. How you may ask? Everything is stacked against them: financial, human and time resources are of scarce amounts and the loneliness of not knowing where to turn to for ideas or support on how to run a small business in a superior way, are all […]


Posted on: March 15, 2016


151123_Ikon-199 Quick Business Tip – Who dares, wins

Who dares, wins – You’ve heard that one before, but, how does it apply to small business? Risk v Return applies to investments, relationships and business, of course. Ever seen an ugly dude with a beautiful woman? He dared, yes, he felt like he had nothing to lose and he was rewarded by the woman […]


Posted on: February 23, 2016


151123_Ikon-318 Quick Business Tip – Time waits for nobody

Tick tock, it already happened. How did you spend that time? Were you proud of it? Were you positive or negative? Were you productive or wasteful? Were you pro-active or reflective? If you take all the positive options, imagine how powerful your time allocation would be. How about you practice this over the next 24 […]


Posted on: February 18, 2016


151123_Ikon-192 Quick Business Tip – Enough is Enough

When is enough, actually enough? The pursuit of growth and wealth and balance is an interesting conundrum. Some people come from the perspective of “I need to become extremely wealthy” or “I love business and where it will take me” or “I couldn’t work for anyone else” or “I am not happy with what I […]


Posted on: February 4, 2016


151123_Ikon-214 Quick Business Tip – Ever wondered why your marketing hasn’t worked?

Marketing doesn’t work if it fails the basic fundamentals of marketing. Ever heard of the AIDA principle? (Attention, Interest, Desire, Action). Another way of putting it is: Headline, Benefits, Offer, Call for Action. It must be in that order for it to make any logical sense. Dress it up with great images of people using […]


Posted on: January 27, 2016


151123_Ikon-101 Quick Business Tip – So, a new year and now what?

A new year and you’re listening to all the hype about setting goals and you may or may not have already done them. If you have, well done. You have progressed to the next stage of attempting success. If you haven’t, trust me, it won’t happen for you. So, get that down as an action […]


Posted on: January 18, 2016


151123_Ikon-236 Quick Business Tip – How to deal with holiday breaks.

You are probably looking for some wizbang idea on how to manage your time, answer all your clients calls, be ready for the start of next year etc. Well, hopefully you won’t be disappointed. My idea of a holiday is to actually have a holiday. Most of the time I talk to business owners is […]


Posted on: December 17, 2015